Join us as RJ Scott goes Outside the Margins.
Today I am approaching, with some trepidation, the thorny subject of e-book pricing. As an author published with publishers I have my issues with how much my books sell for. As the owner of Love Lane Books (LLB) I have the same issues, only this time I am considering other people’s books as well as my own.
I am sure there will be controversy, but in light of EC saying that their sales are down** with Amazon, I can see why a publisher ends up putting prices up as a desperate measure. But, it’s just a knee jerk reaction that low sales can to be countered by finding income in another way.
LLB don’t have a set price per word. Because that is ridiculous. A book by a new author may need to be competitively priced to attract a new reader. Existing authors however, can be priced in a different way. It’s quite complicated.
But what is a reasonable price for a book from a publisher, versus a book that is self-published? What would you as a reader pay? Do you view self-published books as different to those with a publisher? I have seen books at $7.99 for 60,000 words and that struck me as too much. For several reasons.
I think there is a natural ceiling for book prices. I only have one book for sale that is over $5. The Heart Of Texas is 80,000+ BUT my instincts would still have it published at $4.99 much to the horror of the LLB finance director. HoT still sells at $5.49 so there must be something about that book, be it the fact it is my longest book, or that people like the idea of it, but somehow that book seems to be at a price that sells.
Then there are my short stories, the Love Is books, YA and my very first published books. The first one is 99c, the second and third are only $2.99, but they are short books. It is my intention to merge them all and write a book four, but that will be a while, meanwhile they sit there at a larger price than I would like and this is the part where I hit the problem with Amazon pricing.
Amazon have this whole $2.99 lower limit. Under that and you only earn 35% on the books you sell. Hence there are a whole slew of books out there from all publishers that may only be 15000 words long but have an artificially high price of $2.99.
So, what is a fair price for a book?
I bought a book a while back, it was bigger than Heart Of Texas and it was $8. But I wanted it SO BAD… I’d read the rest in the series and I WANTED it. It didn’t matter what it cost me, and I think the publishers knew that! ROFL…
Is $8 too much? How much is a coffee? People often use that analogy. The book is less than the price of a coffee… or equal to two coffees… Does that make things easier or worse?
I have three levels of buying:
- Autobuy authors: I don’t generally look at word count for my must read authors. I just buy everything they release. I’m easy like that.
- For authors I don’t know, I look at word count if the price seems extraordinarily high. To me this is anything over $5, because that is my comfortable price point. ROFL.
- I tend every so often to buy the top ten on Amazon. This is research! Of course this can sometimes be hampered when a book is too expensive… or oddly enough when a book is too cheap.
Having said that, is anyone else suspicious of 99c books if you don’t know the author? Or is that just me? And I’m not talking about publishers who put out first in a series for 99c, but new authors who release books at 99c in the hope their books impacts Amazon? Do you buy them as 99c isn’t that much and you’re willing to take a try on a new author? Or do you feel 99c devalues a book?
Do you have a price limit? Do you have autobuys? What is your perfect price point? Do you buy self-published books, or are you a publisher only type of buyer? So many questions so little time!
** this article was written 15 September
A Reason To Stay
Sometimes the wars you need to fight are the ones you left at home…
When SEAL, Viktor Zavodny, left small town America for the Navy he made sure he never had a reason to return for anything other than visiting family. He wanted to see the world and fight for his country and nothing, or no one, was getting in his way. He fights hard, and plays harder, and a succession of men and women share his bed. But a phone call from his sister has him using his thirty day down time to go home instead of enjoying his usual thirty nights of random sex and sleep. What he finds is a mystery on the Green Mountains and the only man attempting to make sense of seemingly unrelated deaths. His childhood friend and first love… Lieutenant Aiden Coleman, Sheriff. There were reasons Viktor left his home. Not least Aiden Coleman with his small town innocence and his dreams of forever. Now Adam and Viktor need to work together to save lives and prove there is a hero in all of us. When it’s done, if they make it out alive, can Aiden persuade Viktor that he has a reason to stay? Maybe forever?
Buy Links, Reviews, and more information here: http://rjscottauthor.blogspot.co.uk/2014/01/AReasonToStayHeroes.html
The Sequel, Last Marine Standing, will be out 8 October 2014.
One last try, he feinted left, then used his body weight to plow his assailant into the snow. The loud retort of a gun smashed into the air and the burning in Aiden’s arm had him realizing immediately that he had stopped a bullet with his body. Pain radiated from the wound and he gasped as it spread. Still, he struggled to get the upper hand, but the other guy was laughing, pushing him away. Finally when Aiden was done, the other man dragged him to stand.
“Who you with?” he spat.
“N-no one,” Aiden stuttered in the cold, his coat staining with blood. “Ex-ext—reme,” he added.
“Yeah, right. Then why did I see two sets of prints?” He pulled Aiden to just in front of the storage containers and Aiden struggled to stand. He’d never been shot before and it felt like his arm was on fire. He didn’t argue when the man forced Aiden to his knees in the snow. “Hands behind your head.” Aiden complied as much as he could. His left arm wouldn’t move on its own and he had to use his right hand to secure the position demanded of him.
The man backed up to the door into the concrete structure and opened it. “Micky, Ellis, get your asses out here, bring guns.”
Aiden watched, distracted by the pain, as one man walked out, shrugging on a jacket with a rifle in his hand.
“What the fuck, Parsons?” he groused before he stumbled to his knees and lay face first in the snow, blood fanning out from his head. Aiden couldn’t make out what had happened, just that one of the ones inside, Micky or Ellis, was now dead. Damn, but then he heard Parsons, with the gun pressed at Aiden’s temple, chuckle again.
“Seems we have an impasse,” he said carefully. Viktor walked out of the bunker with his own gun at the head of another man.
“Let him go,” Viktor said calmly. “And I won’t shoot your man here.”
“My man? I don’t give a shit about a disposable Ellis, shoot him, and I’ll shoot this one here to even the playing field.”
Aiden shook his head imperceptibly. To give away the upper hand was to lose the whole game. He wasn’t going to shoot Aiden. He stared at Viktor, but Viktor wouldn’t meet his gaze, his own fixed firmly on Parsons.
“Shoot him,” Aiden called, although even to his own ears his voice sounded choked.
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RJ Scott has been writing since age six, when she was made to stay in at lunchtime for an infraction involving cookies. She was told to write a story and two sides of paper about a trapped princess later, a lover of writing was born. As an avid reader herself, she can be found reading anything from thrillers to sci-fi to horror. However, her first real true love will always be the world of romance where she takes cowboys, bodyguards, firemen and billionaires (to name a few) and writes dramatic and romantic stories of love and passion between these men. With over sixty titles to her name and counting, she is the author of the award winning book, The Christmas Throwaway. She is also known for the Texas series charting the lives of Riley and Jack, and the Sanctuary series following the work of the Sanctuary Foundation and the people it protects. Her goal is to write stories with a heart of romance, a troubled road to reach happiness, and most importantly, that hint of a happily ever after. Always thrilled to hear from her readership, please contact via the following links below :-
Library Thing: http://www.librarything.com/author/scottrj
Full list of books and WIPs: http://rjscottauthor.blogspot.co.uk/p/published-writing.html
List of all print books: http://rjscottauthor.blogspot.co.uk/2013/11/printbooks.html
Reviews for RJ’s books: http://rjscottauthor.blogspot.co.uk/search/label/reviews
~ RJ Scott
I have a number of paperbacks, most of which are signed, to giveaway. Over the between now (11 Mar 2017) and 31 Mar 2017, every comment on the blog (this post and all other new posts), will be entered to win 1 of these paperbacks. There are also some misc swag items, so there will be a few packs of these to give away as well.
Thank you so much for your support over the last 4 years. Prism will be closing its doors on 1 April 2017. All content will remain available, but no new content will appear after 31 Mar 2017. As such all request forms have been turned off. Again Thank you,
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